This map layer and filter shows the estimated accuracy of the placement of the home icons on the map. The vast majority of the homes in our system are placed right on the rooftops, many of them having been verified by our users.
Filters available are:
These filters can be combined with other demographic filters to precisely define your target group.
Clicking on a home on the map will bring up the name of the residents, the address of the home and several demographic attributes like age, marital status, education level, language, length of residence, number of children in home and household size.
All household level demographic attributes are based on either publicly available or self-reported information and the application of highly sophisticated anthroponomastic algorithms.